xlibris set the price of my books at 15.99 US. For a price (about $150) and a reduced royalty I was able to set my own price to the lowest they allow: $12.99
This is one of my curiosities about printing on my own. I feel like they are probably taking such a high cut above the price of printing that it forces the books to be priced higher than other paperback books of similar size. It is a frustrating point but at this time I don't know what else to do about it. When selling through a store you can expect to provide a wholesale discount of 40%, even 45% at one major retailer, so there is only so much you can do and still break even.You also have to take into account shipping books or delivering them to local locations. These are some extra costs that come off the bottom line. I was really lucky to have some local stores take a much smaller profit on my books (20%) for awhile -- really nice because I had paid so much more for my first batch of books in my big hurry to order them. But as soon as I received a better deal ordering books I increased my wholesale discount and threw in some free books to make up for the difference. Retail stores that showcase my books are wonderful because it reduces my shipping and delivering while opening up my market beyond those who know me. Depending on your goal you may want to consider selling to directly to buyers to gain the best profit margin...but there is always the idea that if I sell a million copies and receive a dollar a book...hahaha I have tried to keep my price as low as I can and worry about building popularity rather than trying to make more money on each book sold. And of course, I won't quit my day job. LOL Have you got tips on setting the price for your books? Do you have advice on improving the profit margins? Please, share! |







